Title Synopsis: Unlock the secrets to B2B go-to-market success with Kara Smith Brown's transformative book, The Revenue Engine. This is your roadmap to building a powerful revenue engine:
- Share Good News: Build relationships and keep conversations alive with compelling stories and data insights.
- Track Interest: Identify opportunities and guide prospects through your pipeline effectively.
- Follow Up Consistently: Convert leads into loyal customers with proactive engagement.
Packed with real-world case studies and actionable strategies, this playbook is essential for both seasoned professionals and newcomers. CEOs and leadership teams will gain insights on leveraging data and measuring success through pipeline volume, velocity, and value―empowering informed decisions.
THE REVENUE ENGINE delivers the framework to create a powerful, predictable, high-octane B2B go-to-market motion
that produces measurable results to drive revenue, the only thing that really matters.
Say goodbye to random acts of marketing and embrace a structured approach that delivers measurable results and secures your place at the executive table. Elevate your marketing game and drive your business forward!
Author Bio: KARA SMITH BROWN is a leader and disruptor in the B2B marketing and go-to-market industry with a passion for bold ideas and measurement. She uses The Revenue Engine’s framework in her consulting practice to quantify and prove ROI. She moved to Atlanta in 2016, where she founded and is now the CEO of LeadCoverage.
Author: Kara Smith Brown
Narrator: Kara Smith Brown
Publisher: Advantage Media Group
Copyright: Copyright © 2024 by Kara Smith Brown
Audiobook Release Date: November 19, 2024
Running Time: 06:08:32
ISBN: 9781965655146